blanco cantina
valentine’s day
in 2022 State & Main launched their “For mom, For women” campaign to provide families with a way to celebrate mom’s all weekend while also supporting charities in their community. This campaign has been successful ever since and going into 2025 wanted to continue to build this successful campaign.
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Brand is looking to remain top of mind for their guests going into Valentine’s day weekend through an awareness campaign and in-room marketing
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With the brand currently going through a rebrand the direction for this campaign is to dive into a more mature but still messy and light-hearted visual
FranWorks - Blanco Cantina
Created for
Menu
In-store Marketing
Organic Social Media
Web Assets & Emails